Selling designs to Clients is one of the hardest things you’ll do as a Designer.
But as soon as you let the client call the shots, you are a pixel pusher, bowing to the whims of a client.
Thing is, if you don’t tell them, they won’t know (what not to do). Laying out the rules early will avoid things like this being said: Continue reading
Remember hearing your maths teacher say that?
There’s a good reason for it; It gives you the opportunity to demonstrate how you solved the problem. You would be marked on the working out, and not just the final answer.
It’s the same with design work, if you can’t describe how (and more importantly why) things are done a particular way, then the client should (quite rightly) think of it as just a guess. Continue reading