Category Archives: thoughts

Every agency wants a happy client

“Every agency wants a happy client.
There are two ways to do this.
One: do the best job possible.
Two: do what the client wants.
They are the short-term view, and the long-term view.
In the short term the client will be happy if you do what he wants.
If it doesn’t work, he won’t be happy.
The alternative is you insist on doing what you believe to be right.
In the short term the client may be unhappy.
But if it works, he’ll be happy.”

A quote by Dave Trott in the book Creative Mischief. It’s a fantastic book; it reminds me of the books Paul Arden wrote.

Book Review: Just My Type

This book seems to have gained more column inches for a type book than any other I can recall in recent times; probably because it can appeal to people who are just casually interested in type.

Part history book, part modern day news stories, the editing makes the book feel awkward; like a cobbled-together school project made up of historic articles and personal opinions by the Author, Simon Garfield. Continue reading

Do we over-consume web content?

I’ve been looking back on the amount of online content I read recently and I think I am probably like many who over-consume on a regular basis.

Technology today means we can gorge on content from the moment we wake up until we go to sleep, constantly throughout the day without hesitation; But how much of it can we actually take in? Does it reach a saturation point where we keep consuming even though our minds are full?

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Don’t just consume, create!

It’s a believe I have had for a while now, which it seems is widely shared. I read this post today by Jim Mitchem called “Consumption vs Creation” which echoes my belief:

In the end, you are what you consume. And if you’re not doing your share of creating, you’re like a vegetable soaking up the sun in preparation of one day being harvested. By advertisers.

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Don’t think, Feel!

Fellow designer at HigherSites and Creative Director, Tom Wittlin recently launched his online personal site Take the Flight and the copy really struck a cord with me, as it is always something I have believed in to:

It’s about what feels right… design was always something I felt I wanted to do.
To this day I tend to go with what feels right, as opposed to going with current trends, especially within design.

There is a lot to be said for going with your gut instinct, although having reasons to back up your decisions always help when you are showing a client, because when they say ‘it doesn’t feel right’ it usually means back to the drawing board for you!

Site Redesign

Not wanting to dignify this hack-of-a-theme as a redesign, it it, of sorts.

With a predicted increase in traffic soon-ish the objective to make the content a little more legible (than black-on-red) and to actually display some of my work, which for the meantime means hooking in a Dribbble gallery thing.

But as my sole presence on the way, it by no means reflected myself as a designer (and sometimes developer).

Work has begun on the new site, which you’ll probably see on dribbble in the near future.

Twitter kills productivity

Note: I was sent a link to by Able Parris. The site displays the top 10 URLs dynamically from ad/design/tech tweeters every 15 minutes. This could be the answer to those wanting to keep usage to a minimum, yet not miss out on the good stuff!

Could somebody just make an app to summarise every day what everyone I follow is talking about on Twitter?
Twitter is a passive consumption activity. If someone could condense all the best bits, and remove cat/food pictures, I’d be interested!
As brilliant as it is. Twitter kills productivity. No question. I think I’m going to try a week cold turkey during business hours.
Saying that, we should rename smoke breaks ‘social breaks’. That way we could hop onto Twitter and Facebook every so often during the day.

A couple of recent tweets that got me thinking about how we use Twitter (and Facebook).

Now I am a massive Twitter fan. My account was created over 4 years ago, and I have tweeted nearly 4000 times. I love using, but I do realise that it kills productivity. The issue is that Twitter is so real-time that you end up missing out on the good conversations when you catch up with it later on in the day. The interaction you get and the accessibility with members of the web community is something you just can’t get with email or IM. Everyone is so open and approachable on Twitter. That’s why I love it.

Having said that, sometimes the signal to noise ratio can be pretty high. With Instagram pics of cats, food, old signs and everything you care to name of it can be hard to find the nuggets in the masses of tweets. In the evening I tend to skim read about 200-300 tweets and favourite a fair few to read in more depth in the morning.

I follow some pretty prolific tweeters and I really have no idea how they manage to get any work done! But I guess they say everything in moderation, so I might try a ‘social break’ and pop on it a couple of times a day for 5 minutes.

I’ve never really asked this before, but I’m interested to find out other peoples Twitter habits, and how they manage their usage.